{"id":8068,"date":"2023-11-19T11:05:57","date_gmt":"2023-11-19T11:05:57","guid":{"rendered":"https:\/\/www.recruitireland.com\/advice-centre\/?p=8068"},"modified":"2023-11-21T11:06:41","modified_gmt":"2023-11-21T11:06:41","slug":"its-as-important-as-salary-at-the-moment-how-wfh-fridays-have-killed-the-five-day-office-week","status":"publish","type":"post","link":"https:\/\/www.recruitireland.com\/advice-centre\/its-as-important-as-salary-at-the-moment-how-wfh-fridays-have-killed-the-five-day-office-week\/","title":{"rendered":"\u2018It\u2019s as important as salary at the moment\u2019: How WFH Fridays have killed the five-day office week"},"content":{"rendered":"<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph\">Amid the ongoing debate as to whether workers are more productive at home or in the office, sales in a division of a big multinational leapt by 15 per cent as staff were brought back on-site.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">As it happens, though, what made the difference wasn\u2019t the return of\u00a0Unilever\u2019s staff to the office and the added creativity and collaboration from having the workforce in the same building. It was everybody else\u2019s staff having to go out to work more; the company\u2019s key product line was deodorant, and personal care was the only one of the company\u2019s many divisions to record growth last year.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">So, with the return to the office, there are certainly winners with people having to shower and take personal care more seriously after a number of casual-care years of working from home since the\u00a0Covid\u00a0pandemic.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">Although some, since Covid, may proclaim Fridays in the office a thing of the past \u2013 with the last working day of the week deemed a \u201cWFH\u201d or \u201cwork from home\u201d day \u2013 some employers don\u2019t see it that way.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">A recent survey of company bosses \u2013 a KMPG survey of CEOs at 1,300 of the world\u2019s largest firms \u2013 suggested that most believe workers will be back in the office every day within three years.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">For now, research shows Irish companies are more constrained by a tight jobs market and are settling for fine-tuning their hybrid models. More than a quarter of almost 400 companies that participated in a survey by employers\u2019 group Ibec said that meeting employee expectations on hybrid working was the single biggest issue for management. About half said they found it significantly harder to recruit for fully on-site roles.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">In many offices, it has become normal for staff to work from the office for a portion of each week. A recent survey of businesses in Dublin by estate agents Savills and the Dublin Chamber of Commerce found that 55 per cent required staff to be at their desks for two or three days but almost nobody was coaxing staff away from home on a Friday \u2013 a change that has had a profound effect on city centre businesses, including pubs.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">Some Irish firms certainly see it as the future.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">Margaret Cox, director of Galway-based recruitment and business services firm ICE Group, has long championed flexible working. Her company has about 60 staff with varied working arrangements, including four-day weeks intended to allow staff to extend their weekends as well as hybrid and entirely remote working.<\/p>\n<figure id=\"attachment_8070\" aria-describedby=\"caption-attachment-8070\" style=\"width: 300px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-medium wp-image-8070\" src=\"https:\/\/www.recruitireland.com\/advice-centre\/wp-content\/uploads\/2023\/11\/7L3DJYDRYX2FCDNVDUAMY3WDQI-jpg-1440\u00d7810--300x166.jpg\" alt=\"\" width=\"300\" height=\"166\" srcset=\"https:\/\/www.recruitireland.com\/advice-centre\/wp-content\/uploads\/2023\/11\/7L3DJYDRYX2FCDNVDUAMY3WDQI-jpg-1440\u00d7810--300x166.jpg 300w, https:\/\/www.recruitireland.com\/advice-centre\/wp-content\/uploads\/2023\/11\/7L3DJYDRYX2FCDNVDUAMY3WDQI-jpg-1440\u00d7810--1024x568.jpg 1024w, https:\/\/www.recruitireland.com\/advice-centre\/wp-content\/uploads\/2023\/11\/7L3DJYDRYX2FCDNVDUAMY3WDQI-jpg-1440\u00d7810--768x426.jpg 768w, https:\/\/www.recruitireland.com\/advice-centre\/wp-content\/uploads\/2023\/11\/7L3DJYDRYX2FCDNVDUAMY3WDQI-jpg-1440\u00d7810--1536x852.jpg 1536w, https:\/\/www.recruitireland.com\/advice-centre\/wp-content\/uploads\/2023\/11\/7L3DJYDRYX2FCDNVDUAMY3WDQI-jpg-1440\u00d7810--1568x870.jpg 1568w, https:\/\/www.recruitireland.com\/advice-centre\/wp-content\/uploads\/2023\/11\/7L3DJYDRYX2FCDNVDUAMY3WDQI-jpg-1440\u00d7810-.jpg 1651w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><figcaption id=\"caption-attachment-8070\" class=\"wp-caption-text\">Margaret Cox, director of Galway company ICE Group, has long been a champion of flexible work arrangements. Photograph: Conor Healy\/Picture It Photography<\/figcaption><\/figure>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">She anticipates a likely pushback against the balance generally being struck at present and suggests there is a need for a more clinical assessment of how well hybrid and other arrangements work if it is to be resisted.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">\u201cThere is definitely a push towards getting everybody back into the office and we are going to see that more and more, particularly if the job market loosens up,\u201d she says.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">\u201cSo the only way we [Irish workplaces] are going to be able to keep hybrid model is for it to be successful, but we have to be able to define what that success looks like. And to be able to measure it.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">\u201cAt the moment, there\u2019s an absence of clear measurables and honesty in the discussion. All the employees will say we\u2019re very productive at home. All the employers will say: \u2018We\u2019re not so sure about that.\u2019 But they\u2019re not measuring it. And I think it\u2019s the measurement that\u2019s really, really important.\u201d<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">Ruairi Guckian, whose company GHR Consulting works with and advises around 60 small- and medium-sized businesses in Galway on human resources issues, believes many companies struggled to put structured policies in place around rapidly changing work practices during Covid. He thinks it became something of a free-for-all as many employees simply said: \u201cI don\u2019t want to work in the office any more.\u201d<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">Now, he says, \u201ccompanies are trying to put a little bit of structure on the situation and we would certainly be advising them to have a policy in place.<\/p>\n<figure id=\"attachment_8069\" aria-describedby=\"caption-attachment-8069\" style=\"width: 300px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-8069\" src=\"https:\/\/www.recruitireland.com\/advice-centre\/wp-content\/uploads\/2023\/11\/MVCNO3ASHFB2XJLZNYBNJDIPH4-jpg-1440\u00d71440--300x288.jpg\" alt=\"\" width=\"300\" height=\"288\" srcset=\"https:\/\/www.recruitireland.com\/advice-centre\/wp-content\/uploads\/2023\/11\/MVCNO3ASHFB2XJLZNYBNJDIPH4-jpg-1440\u00d71440--300x288.jpg 300w, https:\/\/www.recruitireland.com\/advice-centre\/wp-content\/uploads\/2023\/11\/MVCNO3ASHFB2XJLZNYBNJDIPH4-jpg-1440\u00d71440--768x737.jpg 768w, https:\/\/www.recruitireland.com\/advice-centre\/wp-content\/uploads\/2023\/11\/MVCNO3ASHFB2XJLZNYBNJDIPH4-jpg-1440\u00d71440-.jpg 928w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><figcaption id=\"caption-attachment-8069\" class=\"wp-caption-text\">Ruairi Guckian of GHR Consulting, Galway, says many companies struggled to develop structured work policies during Covid.<\/figcaption><\/figure>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">\u201cWhat we\u2019re seeing is a lot of clients requiring employees to attend maybe two or three days a week, usually around Tuesday, Wednesday and Thursday, so they can schedule meetings and things like that, but focused in midweek because nobody wants to be in the office on a Friday,\u201d he says.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">He doesn\u2019t see that changing as long as many employees have fairly easy options. As he sees it, staff retention is a \u201cbig thing\u201d.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">\u201cYou are trying to retain your employees and to do that companies need to offer some kind of flexible thing,\u201d he says.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">He and his own staff finish every working week a few hours early and he feels companies seeking to go back to how things were before Covid face a particular challenge where Fridays are concerned.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">\u201cI\u2019ve sat in so many offices and you\u2019re looking at the clock; you\u2019re going out with friends or going on holidays or going away for a weekend away, whatever it is. Friday is a big one for people,\u201d he says.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">Galway Chamber of Commerce chief executive Kenny Deery says the fall-off in on-site working in the city on Fridays is clear with businesses catering to office workers particularly affected.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">\u201cWe are definitely seeing that Thursday is the new Friday phenomenon in some areas. Pubs still benefit from students and the attractiveness of Galway as a weekend destination &#8211; we would have a lot of people coming in &#8211; but coffee shops are definitely being hit,\u201d he says.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">\u201cSome are offering a more limited menu on a Friday and even closing on a Monday as a lot of businesses concentrate on bringing people in on the midweek days.\u201d<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">He says the chamber finds Fridays to be \u201ctricky days\u201d for hosting events.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">\u201cWhile businesses are still keen to be supportive, they are telling us they don\u2019t have the people in and are struggling to fill the table,\u201d says Deery.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">At Intuity Technologies, a Galway-based IT firm, Sarah McCarthy, the head of human resources, says flexible working is as big an issue as pay when recruiting candidates.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">\u201cWhen I\u2019m doing my pre-screens, one of the first questions I might be asked is: \u2018How many days a week do I have to be in the office?\u2019 It\u2019s as important as salary at the moment,\u201d she says.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">The candidates are likely pleased with what they hear.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">\u201cWe have a hybrid-working policy, with employees expected to be in the office three days per week. That\u2019s intended to help with team interaction, people\u2019s wellbeing, to help new hires and make sure that people are growing within their roles,\u201d she says.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">\u201cWe don\u2019t actually have anchor days at the moment but Tuesdays and Wednesdays tend to be the most popular days and a lot of teams kind of have a bit of a second schedule in terms of what days they\u2019re in.\u201d<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">Beyond that, she says, they too view Fridays differently.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">\u201cOn the other days we start at half eight and we finish at half five but then on Fridays we only work until half one. So we\u2019re running on a four and a half day week and at the moment it\u2019s going really well. It\u2019s a huge benefit to a lot of the staff and it\u2019s looking like it\u2019s going to be here to stay.\u201d<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">With many of the staff living a significant distance away from the Ballybrit office, few, predictably enough, come in for the shortened day.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">\u201cI\u2019ve been in a couple of Fridays lately,\u201d says McCarthy, and the \u201cabsolute max\u201d is 10 people in the office.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">She lives in Limerick, having returned there from Dublin, in part because of property prices.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">Elsewhere, McCarthy says, she has friends working for bigger, multinational firms in the tech sector where moves to bring employees back in more have \u201ccome as a shock\u201d to the workforce.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">\u201cPeople have got used to having the flexibility of remote work and I don\u2019t see that changing,\u201d she says.<\/p>\n<p class=\"default__StyledText-sc-1nhbny4-0 gVsmvl body-paragraph paywall\">McCarthy says that people would be prepared to take pay cuts to work more from home. \u201cI think that\u2019s going to be a challenge for companies to change, because people have kind of got used to it now,\u201d she says.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Amid the ongoing debate as to whether workers are more productive at home or in the office, sales in a division of a big multinational leapt by 15 per cent as staff were brought back on-site. As it happens, though, what made the difference wasn\u2019t the return of\u00a0Unilever\u2019s staff to the office and the added&hellip; <a class=\"more-link\" href=\"https:\/\/www.recruitireland.com\/advice-centre\/its-as-important-as-salary-at-the-moment-how-wfh-fridays-have-killed-the-five-day-office-week\/\">Continue reading <span class=\"screen-reader-text\">\u2018It\u2019s as important as salary at the moment\u2019: How WFH Fridays have killed the five-day office week<\/span><\/a><\/p>\n","protected":false},"author":32,"featured_media":8071,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[78,28],"tags":[60],"class_list":["post-8068","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-career-advice-and-work-trends","category-recruitment-news","tag-recruitment-news","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - 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