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ONLINE MARKETING MANAGER - LOUTH
Company:RECRUITERS - LOOKING FOR YOU |
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Job Reference Number |
14347094 |
Client ID: |
RI/JK-5174 |
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Posted On: |
Jul 27 2010 |
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Location: |
LOUTH |
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Job Type: |
Permanent |
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Salary: |
? 55,000 |
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Benefits: |
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Our client, a leading online Sporting organisation are currently seeking to recruit an Online Marketing Manager to be based in Louth
Responsibilities:
- Review commercial environment identifying new opportunities for all their online sports businesses.
- Liaising with product teams, manage PPC accounts including yahoo & msn.
- Recruitment of new PPC solutions.
- Ensuring company website content is optimised for SEO.
- Managing affiliate team, develop and maintain key affiliate relationships.
- Produce timely and detailed design specs to the design team for all marketing activity (offline and online).
- Manage production and execution of offline marketing campaigns – e.g print ads, company shop promotions.
- Using in-house analytics tools, compile weekly and monthly reports on site traffic.
- Compile weekly and monthly KPI reports on PPC Campaigns, Affiliate performance, Media Deals & International Sites.
- Current banner delivery tool is connextra.com (under review) use this tool to run campaigns on channels such as MSN DR
- Analyse and identify key customer segments. Liaising with our CRM manager, communicate with these segments using email / DM/phone to reduce churn rates.
- Using survey tools, gather and analyse company customer feedback .
- Liaise with internal company development teams, producing development specs for new site sections and products.
Requirements:
- Must possess at least 4 years Online Marketing Management experience, ideally from within a Sports environment
- Must possess experience with SEO & PPC Campaigns.
- Must have managed affiliates
- Must possess experience with both Business Development & Product Development.
Salary: 55k with package
Contact Jasaon Kelly: 01-6489119 / jasaon.kelly@recruiters.ie
